Annual Conference Highlights
In Part 2 of the Pricing Session exclusively for CanSPEP members and entrepreneurs in the event industry, the focus shifts to fine-tuning your pricing strategy. This session helps entrepreneurs understand the value of your time, tiered pricing, packaging services, and creating customizable offerings to meet different client needs. Attendees will learn from each other if they have competitive rates, how to increase profitability and factor in costs, labor, and the value they provide.
PLEASE NOTE: PARTICIPATION IN PART 1 (in January of this year) IS NOT A REQUIREMENT TO REGISTER FOR PART 2. There will be lots to learn in part 2.
Presented by:
Michelle Planche, Paradigm Events Bettyanne Sherrer, CanPlan Events & Conference Services Inc.
Registration:
Early Bird Registration: Deadline July 25, 2025
CanSPEP Member - $25 Non Member Planner - $50
Regular Registration
CanSPEP Member - $35 Non Member Planner - $75
Get ready to roll up your sleeves and discover how AI can transform the way you plan and execute events. This interactive, hands-on workshop is designed for event professionals who want to boost creativity, improve efficiency, and enhance the attendee experience. Learn how to use leading AI tools to save time, automate communications, streamline logistics, and spark fresh ideas. You’ll leave with practical skills and ready-to-use tools to apply at your next event.
Emily Baillie is an AI and digital marketing speaker, trainer, and professor with over 15 years of experience helping organizations across Canada stay ahead in a fast-changing digital landscape.
Known for her engaging and down-to-earth delivery, Emily brings complex topics like artificial intelligence and digital marketing to life in a way that’s accessible, interactive, and relevant for event audiences. She teaches digital marketing at McMaster University and leads an AI micro-credential at Humber College, equipping professionals with the tools and confidence to use AI in real-world settings.
With a human-first approach to AI, Emily delivers keynotes and hands-on workshops that are customized for conferences, industry events, and professional development sessions—leaving attendees inspired and ready to take action.
Early Bird Registration Deadline: August 8,
CanSPEP Member - $25 Business Associate - $35 Non Member Planner - $40 Supplier - $50
CanSPEP Member - $35 Business Associate - $50 Non Member Planner - $50 Supplier - $75
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